What is affiliate marketing and how can you become an affiliate partner of the Canatura e-shop?

• What is affiliate marketing?
• How does affiliate marketing work?
• The principle of conversion tracking
• Canatura affiliate program: Why work with us?
• What does the Canatura affiliate program offer?
• How to get started with affiliate marketing?
• Conclusion

What is affiliate marketing?

Affiliate marketing, sometimes referred to as partner marketing or commission system in online business, is a form of cooperation between an advertiser (e.g., an e-shop) and a publisher (e.g., a blogger or website operator), in which the publisher is rewarded for bringing in customers.

It is a performance-based form of advertising – the reward is paid only when the customer makes a purchase.

This type of cooperation is suitable for bloggers, content creators, cashback portals, discount websites, and thematic magazines.

If you join an affiliate program, not only will you have the opportunity to earn extra money (monetize your content and activities on the internet), but you will also contribute to sharing verified information about specific products and services.

How does affiliate marketing work?

Affiliate marketing works on the principle of commission for a completed purchase. The merchant (advertiser, e.g., an e-shop) offers products or services, and the publisher (partner) promotes them through a unique link. If a visitor uses this link and makes a purchase in the e-shop, the partner receives the agreed commission.

The entire process usually takes place in several steps:

1. Registration to the affiliate program
   You sign up for the merchant's affiliate program through the affiliate network or directly through the affiliate's website.
   
   
2. Getting a unique link
   Once approved, you will receive an affiliate link that is linked to your account and allows you to track who referred the customer.
   
   
3. Promotion
   You can share the link in your articles, reviews, banners, newsletters or on social media. The form of promotion depends on your content and audience.
   
   
4. Commission crediting
   If a visitor makes a purchase within a defined time window (e.g. within 30 days), you will receive a commission for their order.

 

Conversion tracking principle

In order to correctly assign the commission for a purchase, affiliate systems use a combination of cookies and additional IP tracking.

• Cookies - after clicking on an affiliate link, a cookie is stored in the visitor's browser, which stores information about who brought them to the e-shop. If the customer completes the order within the set period of time (which is not cancelled within the legal protection period), the affiliate receives a commission for this purchase.
  
  
• IP tracking - serves as an additional measurement if the user blocks or deletes cookies. Its validity is usually shorter (e.g. 1 day).

This system ensures that the partner receives commission even if the customer does not purchase immediately but returns later.

Canatura affiliate program: Why work with us?

Canatura is one of Europe's largest e-shops specializing in hemp products and herbal supplements. We offer over 4,500 products – oils, vaporizers, flowers, extracts, patches, gummies, vaporizer pens, cartridges, and prerolls – containing traditional (CBD, CBG, CBN) and new cannabinoids (THCV, HHCPM, 10-OH-HHC, CBG9, and more).

Our range also includes hemp cosmetics, food, herbal supplements, smoking accessories, and products for pets.

Our customers appreciate our fast shipping, friendly customer service, and expert advice. We have consistently maintained high ratings on Trustpilot and Heureka. We are a brand that people trust – and that is the foundation on which affiliate partnerships are best built.

With its wide range of products, year-round demand, and international reach, Canatura is the ideal partner for anyone who wants to monetize their content in the long term while promoting quality products for well-being and a healthy lifestyle.

 

What does the Canatura affiliate program offer?

• Commissions of up to 10% for content websites, 5% for cashback and coupon websites
• Cookie validity period: 30 days
• IP tracking: 1 day
• Promotion in these countries: Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Croatia, Slovenia
• Possibility of promotion through content, e-mailing, banners, social networks and direct PPC campaigns (excluding branded keywords)

How to get started with affiliate marketing?

1. Create a (free) registration in the affiliate network and join the Canatura campaign.
   
   
2. Once approved, choose the advertising elements - banners, links, product boxes - that will contain your identifier.
   
   
3. Place advertising elements on your website.
   
   
4. Track the results (conversions) in your administration.
   
   
5. For every completed order on the Canatura e-shop that a customer places through your link, you will receive a commission.

Conclusion

Affiliate marketing is a fair way to collaborate that allows you to monetize your content and deliver real results. Canatura offers affiliate partners a wide portfolio of products and a trusted brand.

Do you have an audience interested in cannabis, healthy lifestyles, or natural products? Are you considering a meaningful collaboration?

👉 Sign up for the affiliate program, boost your income, and join a community of affiliate marketing professionals.

If you have any questions, please don't hesitate to contact us at [email protected].

 

 

 

Photo: AI, Shutterstock

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